Linda Iaccarino is the Chief Advertising Officer at NBCUniversal.
New Delhi:
NBCUniversal’s chief advertising officer Linda Iaccarino is in talks to become the new CEO of Twitter, according to reports. Elon Musk said Thursday that he had found a new CEO for Twitter, but did not name the person.
Here are 5 facts about Linda Yaccarino:
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Linda Iaccarino has worked with NBCUniversal for more than a decade, where she has been an advocate in the field for better ways to measure advertising effectiveness. As President of Advertising Sales at NBCU, she played a key role in launching the ad-supported Peacock streaming service.
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Yaccarino worked 19 years at Turner Entertainment and is credited with dragging network ad sales into the digital future.
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She is a graduate of Penn State University, having studied liberal arts and communications.
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Iaccarino interviewed Musk at an ad convention in Miami last month. At the conference, Yaccarino encouraged the crowd to welcome Musk with applause and praised his work ethic.
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Yaccarino’s exit would be another big blow to the company after Comcast said last month that NBCUniversal CEO Jeff Shell would leave after admitting to an inappropriate relationship with a woman at the company, following a complaint that prompted an investigation.
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